Korean UCC Craze: Cell Phones, Contests & Services
UCC is all the rage these days. In Korea, 37% of college students watch more than 30 minutes of UCC videos daily and half of Internet users have said they've made UCC (UCC is almost synonymous with online video in Korea, but I guess in this case it also includes blog posts).
I think we will see more video phones like these connected to web services in the future. Soon, instead of teenagers taking photos of their favorite singer at a concert and then coming home to upload to their homepage, they'll be able to broadcast a live concert for their friends at home using nothing but their cell phones.
Advances in video technology are nothing short of amazing. There are now hard disk camcorders than can record over 40 hours of video and HD (hi definition) camcorders that cost only a fraction of what they used to cost just a few years ago. To show just how far and fast we've come, here's a look back at a Kodak video projector ad from the days of black & white TV - this is how people used to watch home videos before VCRs and DVDs, and now Web video.
[video from Stage6.com]
Daum's TVpot is also attracting a lot of users these days, perhaps even overtaking PandoraTV in visitors numbers/video plays according to some statistics. It might partly have to do with the numerous UCC contests they're rolling out. Major portal sites are not alone in sponsoring UCC contests. The Ministry of Culture recently had a UCC contest. And right now (July 25-26), an institute called 국가기록원 (in conjunction with Cyworld) is having a contest called 기록 愛 UCC 공모전. I'm embedding their promotional video below because the topic seems interesting. (I hope they don't mind my "borrowing" their video - it's for educational purposes and I'm giving them free promotion)
I found it odd that the contest categories are digital videos and images relating to the theme of 기록 and yet the people featured in the video all use analog formats of recording: letters, diaries and newspaper clippings. I was also reminded that log in the word "blog" (web + log) means record or 기록 in Korean, and that a blog can encompass diverse text records such as diary entries and news clippings, as well as multimedia recordings such as audio lectures, vacation photos and home videos. There will always be people who cherish the analog world, but the human passion to create and collect that also drives our digital life doesn't seem all that different.



댓글을 달아 주세요
my brain cannot chase after the development of technology.....
Yes, it's hard to keep up with all the new technology. I wish I could increase my RAM.
비밀댓글 입니다